Produced by Swedish Match, Nick & Johnny Original Edge Strong Portion is part of the Nick & Johnny line of snus, which was created a few years ago after a few market studies were performed. According to Swedish Match, “when surveys were done among tobacco users Swedish Match discovered that it was one group that occasionally uses tobacco but do not feel like the picture of the snus user are visualizes today. They do not appreciate the traditional way of looking at snus, they have no product to identify themselves with and therefore was snus not a real alternative. For them has Swedish Match now released the new Nick & Johnny.” Each can of Nick & Johnny Original edge has 19.8 grams of strong portion snus with 0.9 grams per portion. The original name for Original Edge was N&J Strong, but it was changed to give the snus a more interesting name I presume.
The aroma of Original Edge is comprised of a dominant earthy tobacco, complimented by a slight hint of smokiness. After placing a portion in my mouth, I began to pick up the tobacco taste, and it was a balance between earthy and smokey. There was also a salty taste present, and this helped to round out the smokey tobacco flavor. Overall, the taste was pretty unique and it reminded me of a cross between the smokeyness of Oden’s Extreme and the earthy taste of Skruf Nord 66 Strong White. I was able to leave my portions in for about fourty five minutes before the salty taste took over.
The portions were fairly comfortable, and I found them to be quite soft. The nicotine buzz came on rather fast, and within a few minutes I was greeted with a pleasant buzz, but I did find it to be a little on the weak side compared to some other strong brands out there. Being an original portion snus, N&J Original Edge started to drip after the thirty minute mark, and after fifty minutes I removed my portion due to excessive drip.
Overall, I really like the unique taste of N&J Original Edge, but I did find the nicotine buzz to be a bit lacking. I recommend Nick & Johnny Original Edge to those who enjoy tobacco dominant snus blends, and it is a nice snus to have in the morning to kick off your day.